PLDT lauds ‘unbreakable spirit’ of PH enterprises amid challenging times

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The COVID-19 pandemic has presented immense challenges to industries around the world. With mobility restrictions in place, business owners had to rethink their operations and adjust to navigate the uncertainties in the new normal. Although some companies were able to adapt and seamlessly shift to the new norm, the process was not easy with many struggling with financial losses and temporary business closures. A survey from the Asian Development Bank (ADB) released September last year reported that the Philippine economy experienced the worst impacts of the pandemic. The Philippines logged the highest number of business closures and layoffs among its peers in Southeast Asia. Despite that, Jovy Hernandez, ePLDT President & CEO and SVP and Head of PLDT & Smart Enterprise and International Business Groups, said that resilience is one of the core values that helped businesses conquer the challenges of the pandemic. This ‘unbreakable spirit’ of enterprises allowed them to embr

Year of the Wooden Horse

Chinese Zodiac uses 12 animal signs to predict people's fortune. The twelve animals are Rat, Cow, Tiger, Rabbit, Dragon, Snake, Horse, Sheep, Monkey, Chicken, Dog and Pig. The 12 Chinese zodiac signs are determined by people's birth year.
2014 is the Chinese Year of the Horse. In Chinese Horoscope calendar, 2014 is the Chinese Green Wooden Horse Year. The New Year Day is on January 31, 2014.


Chinese like Horses for many reasons. Horse provides a good and quick transportation for people before automobiles. Horse can give people a ride to their destination. Therefore, horse is not only a symbol of traveling, but also a sign of speedy success.

Horses like to compete with others. They pursuit for their freedom, passion and leadership. Therefore, people will have busy schedule for their goal in the year of Horse. In Chinese Five Element Horoscope, Horse is connected to fire, red and heat. Also, horse is a social animal and red is also connected to love, therefore. horse is treated as a Romantic Star in Chinese Horoscope.

Horse is intelligent animal. Horses need to be trained to become useful to human. Human can make Horse famous. Without human's guide, Horse just a wild animal. It doesn't know where to go. There is no destination in its life.

In Chinese Five Element theory, Horse is in the Fire group. Horse month is in the middle of summer. Horse is the strongest Fire animal in 12 zodiacs. 2014 is year of Wooden Horse. Wood can help Fire to burn. So Fire can last longer. When Horse meets Tiger and Dog, then they will form even stronger Fire. Too much Fire implies the hot temper and no patient. If the element of Fire is favorable to the person, then the person should have a good fortune in 2014.

Enough of all the astrological stuffs. What happened when Chinese New Year's been celebrated? Most of the Chinese people here in our country followed the traditional celebrations with lots of NOISE! Fireworks and parades! When I was in Manila a few years back, I was able to witnessed one of the parade in Binondo. All the joyful sounds, live drum rolls that doesn't really need big speakers like that of Kustom Amps, because you can hear them loud and clearly. People rich and poor alike watching the parade as the performers are doing the Dragon Dance!

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